Demand for Belarusian goods growing across Chinese online services

Chinese online platforms open new horizons for Belarusian producers of goods and food products. The National Pavilion of Belarus is actively building up its audience across popular Chinese social networks. For example, the Douyin platform has attracted a million subscribers and processed 370 thousand orders over the past year, while the sales volume exceeded $3 million. Chocolate products are among the top-selling Belarusian goods. The network of warehouses across Chinese provinces guarantees fast delivery. Today the providers of national content rely not only on the promotion of Belarusian brands. They tell Chinese audience about Belarusian culture and traditions, famous people and sights of our country with the help of short videos.