13.02.2023

The national pavilion of Belarus on the electronic platforms of China has sold $1.5 million since its launch. This is the result of 7 months of work. The plans for this year are $6 million. The National Pavilion is operated by the Industrial Park Development Company. In the Belarusian pavilion there are about 250 videos about the country, culture, our customs, achievements in sports and goods. There are 700 million active users on this platform. Live broadcasts, sales streams are conducted by Belarusian students, bloggers, opinion leaders in China. 740 thousand subscribers and 3.5 million likes. The range is constantly growing. Logistics and the reputation of the store are important here. Of course, Belarusian brands must be certified in China.

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